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Tags: marketing
What is USP

A unique selling proposition (USP) is a specific feature or benefit that distinguishes a product or service from its competitors. It is a statement that clearly communicates what makes the product or service unique and valuable to the customer. A USP is an important marketing tool that helps a business stand out in the marketplace and attract potential customers. It is often used in advertising and other marketing materials to convey the value of the product or service to the customer and persuade them to make a purchase. Some examples of USPs include “lowest price,” “highest quality,” “best customer service,” or “most convenient.”

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SWOT analysis

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, and it is a tool for identifying a company’s strengths, weaknesses, opportunities, and threats.

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Online Marketing

Online marketing uses all the latest technologies (social media, SEO, online ads, email marketing, etc), it is much more interactive and measurable.

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